Replay Strings in Nilesh Naik as Executive Creative Director
Naik has worked with several major agencies such as Publicis, Euro RSCG, Bates, Dentsu, Percept and FCB in India among others
Rediffusion has announced that Nilesh Naik has joined its Mumbai office as Executive Creative Director. With over 19 years of professional experience, Naik has worked with several leading agencies including Publicis, Euro RSCG, Bates, Dentsu, Percept and FCB in India, and The Classic Partnership, Gray Worldwide and GTB in the United Arab Emirates, to Dubai. Naik was ranked in the Top 10 Creative Directors in the MENA region in 2019.
Among others, Naik has worked on several famous brands like Toyota, Reckitt Benckiser, Unilever, AIG, TATA, HDFC Bank and P&G. He is the recipient of several awards including Cannes Lions, Adfest, OneShow and Dubai Lynx and his work has been featured in the Lurzer International Archive.
Pramod Sharma, Chief Creative Officer at Rediffusion Mumbai, said, “Nilesh Naik brings a mature, comprehensive and multi-domain experience to Rediffusion Mumbai. He is a blacksmith who expresses himself with elegance and impact. We look forward to great work from Nilesh in the days ahead.”
On joining Rediffusion, Nilesh Naik said: “Rediffusion has created some of the most memorable campaigns in Indian advertising and it’s great to be part of such a fabulous team. Creativity is the only motto here and I look forward to creating fantastic work that gets noticed, connects deeply with audiences and does wonders for clients’ businesses.
Welcoming Naik to Rediffusion, Kalyani Srivastava, EVP & Head of Rediffusion, Mumbai said, “We have strengthened our team at Rediffusion to keep pace with all the new businesses we have won over the past few months. And of course, there has been a huge increase in projects and assignments from existing clients. Nilesh will be tasked with taking on some of the increased responsibilities and I’m sure he’ll come out with aces.